Sexulatity Awareness advert

1) What was the task you were given and who was your target audience? As the audience wasn't typical of the product how did you manage to sell it? What was the name of your brand?



We where given the task of creating an advert too represent sexuality awareness. The target audience that we chose was teenagers as we filmed the majority of our advert in a school setting. We aimed our advert at homophobes in school and there impact ,words and actions have on someone. We called our charity 'SAME LOVE'  which aimed to help people with their sexuality.  

2) Who did you work with and how did you divide the research, planning, filming and responsibilities? 









In this project I worked with Jamie, Carys, Alistair and Natasha. To start with Natasha and me drew up a temporary story board which Carys developed, we done this so we had a clear plan of what we where going to do, and what each camera angle had to be. Natasha filmed the whole advert and imputed her ideas throughout, Carys and me acted and edited the video.
3) How did you plan your sequence?
To plan our advert we firstly put all of our ideas down on a story board so we had a visual idea of what our video would consist of.
4) What research and planning did you undertake?
To prepare for our advert we watched serval different takes on videos about sexuality and how it can impact someone's life.




5) What was you initial feedback? What did others say about your production? How successful was your sequence?
My whole class watched our advert and everyone all had the same feedback which was that when the words flashed up they were too quick for people to read but overall the feedback was mainly positive.

 6) Identify what went well and with hindsight what you do to improve/do differently.
I liked the whole concept of our advert, I think it was shown very clearly, I put this all down to planning. However, next time I would have improved the ending as it shows all the information about the charity and how to contact them but it was only shown for a few seconds.

 7) What have you learnt from completing this task (groups skills, communication, compromise, using your initiative, creative input, production skills, editing etc)
This product has taught me how to put my views across in a way in which could improve our work. I also learnt how to use my initiative for certain area which we didn't have the right props and settings ect... I also learnt how to add text to a video with Adobe Premiere Pro